The questions they asked were suspiciously provocative.
"What would you do if you discovered that one of your family members was going out with an Arab?" the interviewers asked a lawmaker with Israel's ruling, conservative Likud Party.
Suspicious, the leader of Israel's National Religious Party brought in the police to question the three men who said they were students working on a documentary film.
It apparently wasn't long before the three confessed to being activists working for the left-leaning Peace Now.
Israeli lawmakers were not amused.
The three were arrested and the Israeli parliament speaker has banned Peace Now director Yariv Oppenheimer from entering the building.
In its defense, Peace Now said that it hired the team to create a "Borat-esque" documentary "where the viewer is shocked -- yet also amused -- at the interviewees comments, but also creates a feeling of discomfort by the viewer when really seeing the true side of the interviewee."
(Note: See Borat's "Throw the Jew Down the Well" for example...)
Despite being unmasked, Peace Now said it is pressing on with the project and hopes to unveil the film some time next month.
Of course, Jerusalem has already been properly Boratized.
It was just this summer that Israeli and Palestinian leaders appeared in "Bruno," the blockbuster film featuring comedian Sascha Baron Cohen's gay fashionista character.
Like the Peace Now directorial debacle, "Bruno" got into trouble of its own by falsely depicting a Bethlehem Christian store owner as a dangerous terrorist.
Some might argue that you don't need to go under cover to uncover someone's real feelings on this conflict.
Earlier this year, filmmakers Max Blumenthal and Joseph Dana sparked a global argument by producing "Feeling the Hate in Jerusalem," a four-minute video that featured a startling cross-section of Israelis and Americans making bigoted comments on camera.
The footage created such a furor that YouTube eventually banned the video.